Please note: This is a companion version & not the original book. Sample Book Insights: #1 The woman I wrote about in the article You Know Her is a composite of my own experiences and those of many of my boomer friends. We are facing a massive retirement savings shortfall, and millions of us are at risk of living in poverty or near poverty. #2 The fifty-plus segment of the population consists of more than 111 million consumers spending $7. 6 trillion annually on goods and services. When this segment starts curbing its spending, it can’t be a good thing. #3 The longevity economy, however, seems to be focused on affluent boomers, not financially strapped older Americans. #4 We must begin to connect with one another and share information, as well as stop believing that help is on the way and start saving ourselves.